Saturday, February 14, 2015

THE US STILL TOPS THE WORLD IN BRAND VALUE WITH $17.39 BILLION AND WITH SOUTH KOREA AT $903 MILLION

South Korea’s brand value stood at $997 billion, retaining its 16th position in the global ranking for 2014, according to a U.K.-based brand evaluation agency.
Brand Finance, which released its annual Brand Strength Index on Wednesday, said Korea’s brand value increased 29 percent from $775 billion a year earlier.
The United States topped the BSI with $19.26 trillion, followed by China ($6.35 trillion), Germany ($4.35 trillion), the U.K. ($2.83 trillion) and Japan ($2.45 trillion).

http://www.koreaherald.com/view.php?ud=20150212001272

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