Saturday, July 25, 2015

THE CHINESE SMARTPHONE HUAWEI P8 TO RIVAL APPLE AND SAMSUNG SMARTPHONE THROUGH ITS CAMERA TECHNOLOGY

These days it seems like you haven't been on holiday unless you have the smug picture postcard snaps to share on social media.

Our pics are getting all the more professional looking too, thanks to improvements in camera technology, particularly on mobile phones, and apps like Instagram, which make cutesy faux-Polaroid filters only a click of a button away.

Given our obsession with snapping and sharing everything these days, it is on the camera that Huawei (pronounced Wah-way) has focused much of its attention in the creation of their slick new P8 smartphone. The P8, which will be released on the New Zealand market later this month, is Huawei's flagship product as the Chinese company looks to take on Apple and Samsung in the smartphone space.

The P8 is being championed as having the best camera technology of all the new whizz-bang smartphones on the market, with the 13MP camera coming with all sorts of added features from the clever to the ridiculous (more on these later).

Huawei claims the P8 has best-in-class OIS (optical image stabilisation) and the world's first four-colour RGBW imaging sensor which, for the benefit of the tech illiterate (me), improves brightness in high contrast conditions, reduces noise in low light and produces pictures with more natural colours. There's also a whole heap of other letters and numbers that, truth be told, I don't really know what they mean.

Flowers at Columbia Road Flower Market taken on a Huawei P8. Photo / Dana Johannsen

http://www.nzherald.co.nz/technology/news/article.cfm?c_id=5&objectid=11480690

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