SAMSUNG MAY HAVE A HIT WITH THE GALAXY S6 AND S6 EDGE–AS RECORD PRE-ORDERS OF 20 MILLION HAS BEEN RECEIVED IN THE EU
Samsung Electronics has received record orders for its recently unveiled flagship devices ― the Galaxy S6 (S6) and Galaxy S6 Edge (S6 Edge).
"Samsung received some 20 million pre-orders for the S6 and S6 Edge _ 15 million of S6 and five million of the S6 Edge from mobile carriers, worldwide. This is the record," a top executive at a leading mobile carrier in Europe told The Korea Times last week at the Mobile World Congress (MWC) expo in Barcelona.
The executive, who wished to remain unidentified due to confidentiality, said his company had come away with a positive impression of all aspects of the two Galaxies.
The Netherlands was the first country to start receiving orders of the Galaxies. The entry-level 32-gigabyte S6 will cost 700 euros, while the S6 Edge is 850 euros without a contract.
During the MWC convention, Samsung Electronics mobile chief Shin Jong-kyun told Korean reporters that the response to the two Galaxies was far better than the previous model.
"To be honest, pre-orders of the two Galaxy variants from our major clients are really huge," Shin said.
Coming on the heels of the company's first market-share loss in the high-end smartphone segment since 2010, Samsung plans to launch an aggressive promotional campaign, offering more incentives and benefits to carriers and consumers before the new Apple iPhone is launched later this year.
A Samsung Electronics spokesman in Seoul declined to comment on the Galaxy orders.
http://www.koreatimes.co.kr/www/news/tech/2015/03/133_174831.html
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