IT WAS the iPhone nobody wanted to buy.
And now it appears the end is near for the low-cost version of the iPhone, the 5C. The colourful device has been such a flop that Apple is reportedly set to halt production within a matter of months.
According to Taiwan’s Industrial and Commercial Times, production of the device will be wound down as soon as January next year.
By mid-2015, it will stop altogether.
The handset, which was released last year, was criticised for it gaudy neon colours. The company’s former advertising executive Ken Segall spoke about the failure of the phone earlier in the year, saying Apple “doesn’t do cheap”.
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