Friday, November 21, 2014

GOOGLE TO BE FORCED FOR A BREAK UP INTO VARIOUS ENTITIES BY THE EU FOR MONOPOLIZING SEARCH ENGINE WITH ADS–WE SHALL SEE

The European parliament is poised to call for a break-up of Google, in one of the most brazen assaults so far on the technology group’s power.

The gambit increases the political pressure on the European Commission, the EU’s executive arm, to take a tougher line on Google, either in its antitrust investigation into the company or through the introduction of laws to curb its reach.

A draft motion seen by the Financial Times says that “unbundling [of] search engines from other commercial services” should be considered as a potential solution to Google’s dominance. It has the backing of the parliament’s two main political blocs, the European People’s Party and the Socialists.

A vote to effectively single out a big US company for censure is extremely rare in the European parliament and is in part a reflection of how Germany’s politicians have turned against Google this year.

German centre-right and centre-left politicians are the dominant force in the legislature and German corporate champions, from media groups to telecoms, are among the most vocal of Google’s critics.

http://www.ft.com/intl/cms/s/0/617568ea-71a1-11e4-9048-00144feabdc0.html#axzz3JkIKhuXN

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