Friday, July 29, 2016

MCDONALDS IN SINGAPORE AND MALAYSIA TO BE SOLD TO LOCAL FRANCHISE FOR A $400 MILLION WINDFALL TO THE CORPORATION AS THE 20 YEAR OLD ASIAN GOLDEN ARCHES WHICH CATERS TO THE ASIAN TASTE BUD BECOMES ONE OF THE STEPS TO TURN AROUND THE INTERNATIONAL BUSINESS

McDonald's Corp is planning a sale of 20-year franchise rights in Singapore and Malaysia that could collectively fetch at least US$400 million (S$542.8 million), according to a Bloomberg report.

The fast food chain is seeking local franchise partners to run its restaurants in Malaysia and Singapore as it pursues an international turnaround plan put in place after chief executive officer Steve Easterbrook took over last year.

According to its website, McDonald's currently has more than 120 restaurants in Singapore, staffed by around 9,000 employees.......




......
Catering to Asian taste buds, McDonald's fare in the past have included durian and mango milk shakes, the Samurai burger which features a teriyaki sauce, spicy nuggets and pineapple pies.


Last month, it rolled out (to mixed reviews) a salted egg yolk chicken burger, twister fries with salt and pepper crab-flavoured shaker and gula melaka McFlurry with layer cake (kueh lapis) bites.......


http://www.straitstimes.com/singapore/mcdonalds-singapore-franchise-to-be-sold-a-history-of-the-golden-arches-here

No comments:

Post a Comment