The U.S. automaker General Motors (GM) Chevrolet Division has introduced the all-new Malibu sedan, aiming to top the sales in Korea's mid-size sedan market.
"The Malibu is all new from the ground up ― including its design, power train, chassis and safety systems ― to far exceed the expectations of midsize sedan buyers," GM Korea President and CEO James Kim said during its introduction at Gocheok Sky Dome in Guro, southwestern Seoul, Wednesday. "It will change the market with its incomparable value and aggressive pricing."
A GM Korea official also expressed his confidence in the Malibu, saying it will be No. 1 in the nation's mid-sized sedan market.
"I am confident that our new Malibu will top its class in sales," said Dale Sullivan, GM Korea vice president of vehicle sales, service and marketing (VSSM). "There are strong competitors in the class such as the Hyundai Sonata and the Renault Samsung SM6. But the all-new Malibu will beat them all in sales."
Built on an entirely new body, the new Malibu is six cm longer and has a wheelbase that is 9.3 cm longer than the previous model. An official said this makes it the most spacious and longest sedan in its class.
http://www.koreatimes.co.kr/www/news/biz/2016/05/388_203570.html
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